Dragon Snakes & Ladders. The game is sitting on a table. Here’s a description of the box:
The text says “2IN1 HERITAGE GAMES” at the top.
Below that is the text “BOOKFORD” and “Game”
In the center of the box is the name of the game “Dragon Snakes & Ladders” written in English and Japanese.
There is also text that says “Inner Size 37.4x37.4cm”.
The bottom right corner of the box shows Lido, another board game.